Interactive project management pixels, people, and process
As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it's neither purely technical nor traditional "agency" work. Delivery methods are different, and because the industry is relatively new, the gap in understandin...
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| Format: | eBook |
| Language: | English |
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Berkely, Calif.
New Riders
2012
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| Series: | Voices that matter
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it's neither purely technical nor traditional "agency" work. Delivery methods are different, and because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide. Enter the geek girls guide. Nancy Lyons and Meghan Wilker don't just tell you how to deliver digital work, they demonstrate how to think about it. Interactive Project Management: Pixels, People, and Process helps clients, agencies, and industry professionals better understand the critical role of interactive project management, and presents a collaborative, people-focused approach to delivering high-quality digital work. In this book, the authors: Define the unique characteristics of interactive projects Explain the importance of emotional intelligence in the workplace Discuss communication techniques that help teams work together more efficiently Outline a process and specific deliverables that clarify how to think about critical aspects of a project Provide questions, tasks, tips, and advice that effectively move teams from initiation to launch |
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| Item Description: | Cover title. - "Geek girls guide.". - Includes index |
| Physical Description: | ix, 179 pages illustrations |
| ISBN: | 9780321815156 0321815157 013293132X 9780132931335 0132931338 |