Innovate or perish managing the enduring technology company in the global market
Praise for Innovate or Perish Managing the Enduring Technology Company in the Global Market. ''Successful innovation calls for negotiating value-creating, sustainable agreements across various forms of IP, technologies, companies, and even industries and countries
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| Format: | eBook |
| Language: | English |
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Hoboken, N.J.
Wiley
2007
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Includes bibliographical references and index
- The polymath CEO : enlightened leadership for the enduring technology company / Edward Kahn
- The IP toolkit : maximizing business value from intellectual property / Edmund Walsh
- Harvesting new intellectual assets : the role of business method patents and trade secrets in strategic IP management / Karl Jorda and Wayne Jaeschke
- Giants can be nimble : the SBC story / Abha Divine
- Innovation asset portfolio : the intellectual property muse gets an MBA / Damon Matteo
- Innovation strategy : the essential ingredient / Mike Kayat
- Maximizing innovation teams : the internal and external connection network / Carsten Wittrup
- Road-mapping disruptive technical threats and opportunities in complex, technology-based sub-systems : the SAILS methodology / Bruce Vojak and Frank Chambers
- Open for business : the air products and chemicals story / John Tao and Vincent Magnotta
- Developing growth strategies using intellectual assets and strategic alliances / Dennis McCullough
- Innovation and the bio-pharmaceutical industry : crisis or crossroads? / Ronald Lindsay
- Building companies on not-so-fertile soil / Teri Willey