MPG.eBooks - Description: Impossible to ignore

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Impossible to ignore creating memorable content to influence decisions

Drawing on the latest research in neuroscience and cognitive psychology; this step-by-step guide presents a groundbreaking approach to creating memorable messages that are easy to process; hard to forget; and impossible to ignore. --

Bibliographic Details
Main Author:	Simon, Carmen
Format:	eBook
Language:	English
Published:	New York McGraw-Hill Education 2016
Edition:	1 edition
Subjects:	Business Presentations / Fast Présentations (affaires) Business & Economics / Business Communication / Meetings & Presentations / Bisacsh Cognitive Psychology / Fast Psychologie Cognitive Business Presentations / Http://id.loc.gov/authorities/subjects/sh89006041 Cognitive Psychology / Http://id.loc.gov/authorities/subjects/sh87007652
Online Access:	https://learning.oreilly.com/library/view/~/978125...
Collection:	O'Reilly - Collection details see MPG.ReNa

Description
Summary:	Drawing on the latest research in neuroscience and cognitive psychology; this step-by-step guide presents a groundbreaking approach to creating memorable messages that are easy to process; hard to forget; and impossible to ignore. --
Physical Description:	1 online resource
ISBN:	9781259584145 1259584143 9781259584138 1259584135