How the world sees you discover your highest value through the science of fascination
In How the World Sees You, author and personal branding expert Sally Hogshead applies the principles of fascination triggers to understanding "personality brands"'how individuals use different triggers to influence, persuade, and captivate others. You already know how you see yourself...
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Format: | eBook |
Language: | English |
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[New York, NY]
HarperBusiness
2014
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Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Where it begins: unlearn boring
- How to read this book
- How does the world see you? Why discover your highest distinct value ; How to discover your highest distinct value
- The fascination advantage system. The seven fascination advantages ; The archetypes
- Your anthem: the tagline for your personality. The fascination laboratory ; Discover your differences ; The anthem method ; Teams, advantages, and anthems
- Afterword