Global content marketing how to create great content, reach more customers, and build a worldwide marketing strategy that works

Technology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for and consume content. This book takes you step-by-step through the process of creating and refining your strategies to meet this new reality. You will learn h...

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Bibliographic Details
Main Author: Didner, Pam
Format: eBook
Language:English
Published: New York McGraw-Hill Education 2015
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index