Gamification master class with Gabe Zichermann
"How can game mechanics and game design help you deliver an engaging, sticky and viral experience to your customers? This video shows you how to take advantage of gamification--the secret ingredient that's fueled the success of Foursquare, Nike, Groupon, and many other websites. Gamificati...
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| Format: | eBook |
| Language: | English |
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[Place of publication not identified]
O'Reilly Media
2011
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | "How can game mechanics and game design help you deliver an engaging, sticky and viral experience to your customers? This video shows you how to take advantage of gamification--the secret ingredient that's fueled the success of Foursquare, Nike, Groupon, and many other websites. Gamification expert Gabe Zichermann demonstrates the design strategy and tactics you need for integrating game mechanics into any kind of consumer-facing website or app, whether new or existing."--Resource description page |
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| Item Description: | Title from resource description page (viewed July 29, 2011) |
| Physical Description: | 1 streaming video file (3 hr., 7 min., 49 sec.) |