Fundraising the SMART way predictable, consistent income growth for your charity
Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasin...
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| Format: | eBook |
| Language: | English |
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Hoboken, New Jersey
John Wiley & Sons
2014
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| Series: | AFP/Wiley fund development series
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| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Strategic planning and tactical fundraising can maximize income and minimize costs Fundraising is the lifeblood of the nonprofit, and, successful or otherwise, determines the organization's ability to provide for the group it serves. Every organization attempts to lower overhead while increasing donations, but this often proves to be impossible within existing frameworks. Effective fundraising - increasing donations while engaging more donors and lowering costs - requires a sound strategy that turns major roadblocks into minor hurdles that are easily overcome. It's not about trying ha |
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| Item Description: | Includes index |
| Physical Description: | 1 volume illustrations |
| ISBN: | 1118640187 9781118640333 9781118640180 1118640241 9781118640241 |