Essential tools for operations management tools, models and approaches for managers and consultants

The third book in the Essential Tools For series ... on the topic of Operations Management. Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM...

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Bibliographic Details
Main Author: Burtonshaw-Gunn, Simon A.
Format: eBook
Language:English
Published: Chichester, West Sussex Wiley 2010
Series:Essential tools
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:The third book in the Essential Tools For series ... on the topic of Operations Management. Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM and Product Development. It offers the business person and consultant the tools to help the business person define and control these areas within their business. Check out the new series website featuring sample chapters, tool of the month and solve your management problems by talking direct to the author
Physical Description:xviii, 146 pages illustrations
ISBN:9781119206576
1282888811
9780470661857
9786612888816
6612888814
9781282888814
0470660368
111920657X
0470661852
9780470660362