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|a 9781119427742
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|a 9781119427704
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|a 1119427703
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|a HF5478
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|a Collier, Marsha
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|a EBay business all-in-one for dummies
|c by Marsha Collier
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|a 4th edition
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|a Hoboken, New Jersey
|b John Wiley & Sons
|c 2018
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|a 1 online resource
|b illustrations
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|a Introduction -- eBay Basics. Connecting with up-to-date technology ; Navigating through eBay ; Signing up and getting started ; Understanding eBay transactions ; Checking out a seller and leaving feedback ; Bidding to win ; Completing the transaction ; Participating in the community -- Essential Tools. Researching on eBay ; Researching collectible prices ; Five-star customer service via personalized communications ; Letting PayPal help you manage the money ; Using eBay's management tools -- Selling Like a Pro. Be sure your listings make cents ; Understanding the finer points of selling ; Listing items for sale ; Running your business on eBay -- Sourcing Merchandise. Understanding eRetail marketing ; Sourcing merchandise like a pro ; Profiting by selling for others online ; Sourcing, liquidation, and drop-shipping -- Presenting Your Items. Your eBay photo studio ; Mastering eBay photography ; Writing listings that sell, and using HTML ; Getting the most from your photos -- Extending Your Reach. Developing your own web presence ; Marketing tools for your web presence and social media ; Tapping PayPal to expand sales -- Storing and Shipping. Organizing your product and shipping area ; Shipping without going postal ; Insuring that your package arrives -- Power Selling on eBay. Going pro with seller hub ; Managing sales with eBay apps and third-party tools ; Attaining PowerSeller and top rated seller status ; Deciding when you need an eBay store -- Office and Legal. Getting legal with the state and feds ; The necessity of taxes and value of business reports ; Taking care of your finances ; Keeping you and your business secure online ; Networking your home or office -- Index
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|a Internet marketing / http://id.loc.gov/authorities/subjects/sh95005028
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|a Vente aux enchères sur Internet
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|a Internet auctions / fast
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|a Nouvelles entreprises / Réseaux d'ordinateurs
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|a Internet marketing / fast
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|a BUSINESS & ECONOMICS / Marketing / General / bisacsh
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|a eBay (Firm) / fast
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|a eBay Inc / gnd
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|a Marketing sur Internet
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|a Internetauktion / gnd / http://d-nb.info/gnd/7542673-0
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|a Online-Dienst / gnd / http://d-nb.info/gnd/4354267-0
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|a BUSINESS & ECONOMICS / Commerce / bisacsh
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|a eBay (Firm) / http://id.loc.gov/authorities/names/no00054109
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|a New business enterprises / Computer networks / fast
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|a BUSINESS & ECONOMICS / Sales & Selling / General / bisacsh
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|a New business enterprises / Computer networks
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|a Internet auctions / http://id.loc.gov/authorities/subjects/sh99013041
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|a eng
|2 ISO 639-2
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|b OREILLY
|a O'Reilly
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|a --For dummies
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|a Includes index
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|z 9781119427711
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|z 9781119427704
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|z 1119427703
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|z 1119427711
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|u https://learning.oreilly.com/library/view/~/9781119427711/?ar
|x Verlag
|3 Volltext
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|a 331
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|a 658
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|a 658.11
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|a 338
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|a 381.142
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|a The author presents readers with a guide that offers one-stop guidance on eBay techniques as well as entrepreneurial fundamentals. Collier provides in-depth coverage on the most critical eBay topics, including merchandise sourcing, marketing, advertising, and customer service
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