Brochures 01 an essential primer for today's competitive market
Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
Beverly, Mass.
Rockport Publishers
2008
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Series: | Design matters
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Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Cover
- Title
- CONTENTS
- INTRODUCTION
- Brochure Invasion
- PLANNING
- Building a Foundation
- Working with Identity Guidelines
- Is a Brochure the Right Solution?
- DESIGN BASICS
- Layout: Spinning a Yarn
- Finishing Touches
- BUDGET CONSIDERATIONS
- A Positive Approach
- Production Strategies
- PRACTICAL MATTERS
- Getting It Printed
- Press Checks and Folding
- CASE STUDIES
- GALLERY
- RESOURCES
- CONTRIBUTORS
- ABOUT THE AUTHOR
- Includes bibliographical references (pages 170-171)