Crowdsourcing your sales let your customers sell themselves (and others)
This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. How to build a crowdsourced, word-of-mouth sales and marketing operation that works! As P & G'...
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| Format: | eBook |
| Language: | English |
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[Upper Saddle River, N.J.]
[FTPress Delivers]
©20
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| Series: | FTPress Delivers elements
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| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats. How to build a crowdsourced, word-of-mouth sales and marketing operation that works! As P & G's Web site boasts, "Three billion times a day P & G brands touch the lives of people around the world." But the company has another, very different line of business. It offers the services of hundreds of thousands of moms and teenagers as word-of-mouth marketers-for its own divisions and those of other organizations as well |
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| Item Description: | Cover title. - Imprint from cover p. [3]. - Excerpted from: We are smarter than me, by Barry Libert and Jon Spector. Cf. resource description page (viewed March 4, 2010) |
| Physical Description: | [8] pages |
| ISBN: | 9780137083084 0137082851 9780137082858 |