Branding for dummies
Branding paves the way for marketing success, and this hands-on guide will lead you through the entire branding process. From deciding what, how, and when to brand, to leveraging your brand or conducting a makeover, Chiaravalle and Schenck will help you take control of your brand today!
| Main Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
Hoboken, NJ
John Wiley & Sons
2015
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| Edition: | Second edition |
| Series: | For dummies
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| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Branding paves the way for marketing success, and this hands-on guide will lead you through the entire branding process. From deciding what, how, and when to brand, to leveraging your brand or conducting a makeover, Chiaravalle and Schenck will help you take control of your brand today! |
|---|---|
| Physical Description: | 1 volume illustrations |
| ISBN: | 9781118958094 1118958098 111895808X |