--And the clients went wild! how savvy professionals win all the business they want
"While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. ... And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful mar...
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| Format: | eBook |
| Language: | English |
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Hoboken, N.J.
Wiley
2010
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| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | "While social media is doing much to change the marketing landscape, it doesn't mean you have to take an either/or approach between it and more traditional methods. ... And the Clients Went Wild! gives you the tools to take an eclectic approach and pick the best, most wildly successful marketing methods-traditional, online, or both-to win at a given marketing goal. And, whether by means of Facebook, Twitter, streaming video, or by old-fashioned word of mouth, public relations, or personal sales skill, the goal is to win, right? Don't throw out tried and true marketing techniques just for the sake of the new. Do what works! Perfect your marketing mix and win with ... And the Clients Went Wild!"--Resource description page |
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| Physical Description: | xvii, 270 pages illustrations |
| ISBN: | 0470769890 9780470769881 9780470601761 9780470769904 0470769882 0470769904 0470601760 9781282728882 1282728881 9780470769898 6612728884 9786612728884 |