Fast Fashion, Fashion Brands and Sustainable Consumption

This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects that need to be addressed to make fast fashion sustainable. Fast fashion is an inevitable element in today’s fashion bus...

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Bibliographic Details
Other Authors: Muthu, Subramanian Senthilkannan (Editor)
Format: eBook
Language:English
Published: Singapore Springer Nature Singapore 2019, 2019
Edition:1st ed. 2019
Series:Textile Science and Clothing Technology
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Table of Contents:
  • Fast fashion & Sustainable consumption
  • Luxury and fashion brand communication differentiation for sustainable consumer –behavior
  • Fashion Brands and Consumers approach towards Sustainable Fashion
  • Motives of Sharing: Examining Participation in Fashion Reselling & Swapping Markets