Motivation of Workers on Microtask Crowdsourcing Platforms

This book studies the motivation of crowdworkers to find out how to attract more people and reach a higher quality of outcomes. The book first proposes a taxonomy for studying the motivation of crowdworkers including the potential influencing factors, different types of motivation, and possible cons...

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Bibliographic Details
Main Author: Naderi, Babak
Format: eBook
Language:English
Published: Cham Springer International Publishing 2018, 2018
Edition:1st ed. 2018
Series:T-Labs Series in Telecommunication Services
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Table of Contents:
  • Introduction
  • Theoretical Background on Motivation
  • Who are Crowdworkers?
  • How to Measure Motivation
  • What Determines Task Selection Strategies?
  • What Influences Workers’ Performance?
  • Conclusion and Outlook