Understanding the physician

Bibliographic Details
Main Author: Owen, Mike
Format: eBook
Language:English
Published: London Henry Stewart Talks 2008, 2009
Series:Pharmaceutical marketing : latest insights, challenges, solutions and trends
Subjects:
Online Access:
Collection: Henry Stewart Talks - Collection details see MPG.ReNa
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100 1 |a Owen, Mike 
245 0 0 |a Understanding the physician  |h Elektronische Ressource  |c Mike Owen 
260 |a London  |b Henry Stewart Talks  |c 2008, 2009 
300 |a 1 online resource (1 streaming video file (42 min.)  |b color, sound) 
505 0 |a The world of the physician and the role that research can play in uncovering this world -- Understanding the beliefs and motivations of the physician -- Approaches and techniques that help us explore the beliefs and motivations of physicians -- Analysis and interpretation of the information we gather -- Using our research to help market brands more effectively 
653 |a Physicians / Psychology 
653 |a Pharmaceutical industry / Marketing 
653 |a Marketing 
653 |a Physicians / psychology 
653 |a Drug Industry 
041 0 7 |a eng  |2 ISO 639-2 
989 |b HST  |a Henry Stewart Talks 
490 0 |a Pharmaceutical marketing : latest insights, challenges, solutions and trends 
500 |a Animated audio-visual presentation with synchronized narration. - Title from title frames. - Mode of access: World Wide Web. - System requirements: Browser compatibility: updated Mozilla Firefox, Google Chrome, Safari or Internet Explorer 8+. Browser settings: enable JavaScript, enable cookies from the Henry Stewart Talks site. Required Desktop Browser plugins & viewers: Updated Adobe Flash Player & Adobe Acrobat Reader. Mobile device & operating system versions: Android v4.0+, iPhone 4+ (iOS v6.x+), iPad 2+ (iOS v6.x+), BlackBerry OS v7.0+, Windows Phone v6.5.1+ 
856 4 2 |u https://hstalks.com/bs/p/271  |3 Series 
856 4 0 |u https://hstalks.com/bs/1076  |x Verlag  |z Streaming video file 
082 0 |a 570