Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. They cover areas relating to various aspects of business management and reflect the conference’s three main themes (management and marketing, eco...

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Bibliographic Details
Other Authors: Pyeman, Jaafar (Editor), Wan Rashid, Wan Edura (Editor), Hanif, Azlina (Editor), Syed Mohamad, Syed Jamal Abdul Nasir (Editor)
Format: eBook
Language:English
Published: Singapore Springer Singapore 2016, 2016
Edition:1st ed. 2016
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Description
Summary:The proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), held in Penang, Malaysia, gathers 57 refereed papers. They cover areas relating to various aspects of business management and reflect the conference’s three main themes (management and marketing, economics and finance, and entrepreneurship) and present original papers contributed by researchers, scholars, professionals and postgraduate students. They address a range of disciplines that encompass each of the main themes. Using basic and applied research findings together with case studies they provide valuable information on current research trends in business management, international business, marketing, economics, finance, Islamic finance and economics, and entrepreneurship
Physical Description:XII, 653 p. 60 illus., 31 illus. in color online resource
ISBN:9789812874269