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180413 ||| eng |
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|a 9780191701153
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| 050 |
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4 |
|a HG3881
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1 |
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|a Venzin, Markus
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|a Building an international financial services firm
|h Elektronische Ressource
|b how to design and execute cross-border strategies
|c Markus Venzin
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| 260 |
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|a Oxford
|b Oxford University Press
|c 2009, 2009
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| 300 |
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|a xxvii, 357 p.
|b ill
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| 505 |
0 |
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|a Includes bibliographical references and index
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| 653 |
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|a Banks and banking, International
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| 653 |
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|a Financial services industry
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| 653 |
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|a International finance
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|a eng
|2 ISO 639-2
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| 989 |
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|b OUP
|a Oxford University Press
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| 856 |
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|u http://dx.doi.org/10.1093/acprof:oso/9780199535200.001.0001?nosfx=y
|x Verlag
|3 Volltext
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| 082 |
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|a 332.15068
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| 520 |
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|a This text explores the issues that arise for banks in their strategic choices as they move into new international markets. It focuses on fundamental strategic decisions such as when where, and how to enter foreign markets and how to design the organizational architecture of the multinational financial services firm
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