Beyond greed and fear understanding behavioral finance and the psychology of investing
Why do most financial decision-making models fail to factor in basic human nature? This guide to what really influences the decision-making process applies psychological research to stock selection, financial services and corporate financial strategy
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| Format: | eBook |
| Language: | English |
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Oxford
Oxford University Press
2002, 2002
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| Series: | Financial Management Association survey and synthesis series / Financial Management Association survey and synthesis series
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| Collection: | Oxford University Press - Collection details see MPG.ReNa |
| Summary: | Why do most financial decision-making models fail to factor in basic human nature? This guide to what really influences the decision-making process applies psychological research to stock selection, financial services and corporate financial strategy |
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| Physical Description: | xxxiv, 368 p. ill |
| ISBN: | 9780199832996 |