CSR 2.0 Transforming Corporate Sustainability and Responsibility

The book examines the evolution and current state of corporate social responsibility (CSR), using a five-stage maturity model: defensive, charitable, promotional, strategic and transformative CSR. The first four stages are dubbed CSR 1.0 and characterise most current CSR practice, while the fifth st...

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Bibliographic Details
Main Author: Visser, Wayne
Format: eBook
Language:English
Published: Berlin, Heidelberg Springer Berlin Heidelberg 2014, 2014
Edition:1st ed. 2014
Series:SpringerBriefs in Organisational Studies
Subjects:
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
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245 0 0 |a CSR 2.0  |h Elektronische Ressource  |b Transforming Corporate Sustainability and Responsibility  |c by Wayne Visser 
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505 0 |a Introduction -- Ages and Stages of CSR -- The Failure of CSR 1.0 -- CSR 2.0 as a New Metaphor -- Principles of CSR 2.0 -- Assessing CSR 2.0 Performance -- Conclusion 
653 |a Economic Sociology 
653 |a Leadership 
653 |a Business ethics 
653 |a Industrial organization 
653 |a Strategic planning 
653 |a Environmental management 
653 |a Business Ethics 
653 |a Business Strategy and Leadership 
653 |a Sustainability 
653 |a Economic sociology 
653 |a Environmental Management 
653 |a Organization 
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520 |a The book examines the evolution and current state of corporate social responsibility (CSR), using a five-stage maturity model: defensive, charitable, promotional, strategic and transformative CSR. The first four stages are dubbed CSR 1.0 and characterise most current CSR practice, while the fifth stage is named CSR 2.0 (also transformative or systemic CSR) and describes emergent and future CSR practices. Reasons are given why CSR 1.0 approaches have failed to have any significant impact on the most serious global social, environmental and ethical challenges. The emergent CSR 2.0 will then be explored in detail by elaborating on five principles underlying the new approach, including: creativity, scalability, responsiveness, glocality and circularity. A four-part DNA Model is also introduced, covering value creation, good governance, societal contribution and ecological integrity, which provides the basis for defining and measuring CSR 2.0. Finally, a 70-question CSR 2.0 self-assessmentdiagnostic tool developed by the author is presented, with sample data to show how the tool can be used for future research and practitioner application