Customer Integration in Industrial Innovation Projects
The development of product innovations is permanently challenged by the customers’ rapidly evolving demand for new products and technologies. New approaches for integrating customers into the product innovation process are required and have been exemplified in a software engineering context by Extre...
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| Format: | eBook |
| Language: | English |
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Wiesbaden
Gabler Verlag
2008, 2008
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| Edition: | 1st ed. 2008 |
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| Online Access: | |
| Collection: | Springer eBooks 2005- - Collection details see MPG.ReNa |
Table of Contents:
- Customer integration into product innovation: state-of-the-art in research
- Reference framework development based on Extreme Programming
- Customer integration in industrial product innovation practice
- Building theory on customer integration into product innovation
- Managerial implications for integrating customers into industrial product innovation
- Conclusion