Crisis Management in the Food and Drinks Industry: A Practical Approach
Examples of typical documents like a crisis plan for a business, a crisis checklist, a press release announcing a product recall, an announcement to employees and a checklist for anyone dealingwith a threatening phone call are provided. Also included is a list of sources of information and assistanc...
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| Format: | eBook |
| Language: | English |
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New York, NY
Springer US
2005, 2005
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| Edition: | 2nd ed. 2005 |
| Series: | Practical Approaches to Food Control and Food Quality Series
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| Subjects: | |
| Online Access: | |
| Collection: | Springer eBooks 2005- - Collection details see MPG.ReNa |
Table of Contents:
- The anatomy of a crisis
- Protecting your brands and reputation
- Preparing for the unthinkable
- The Internet—a two-edged sword
- Tactics to avoid being caught off-guard
- Product tampering—a constant threat
- Issues tracking and management
- Meeting the media
- Do I need help?
- Sources of technical help
- The powers of enforcement authorities
- Managing a crisis
- Diet and health
- Problems facing the food industry
- Dealing with extremist organizations and terrorist threats
- Bioterrorism—a clear and present danger
- Significant crises
- Interesting case histories
- Events that will shape the future