The growth gamble when leaders should bet big on new businesses and how to avoid expensive failures
Main Author: | |
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Other Authors: | |
Format: | eBook |
Language: | English |
Published: |
London ; Boston
Nicholas Brealey International
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Online Access: | |
Collection: | Netlibrary - Collection details see MPG.ReNa |
Table of Contents:
- The challenge of new businesses
- Beating the odds
- The difficulties of building new legs
- When low growth is better than gambling
- The new business traffic lights
- Diversification
- Searching for new businesses
- Is there a role for corporate venturing?
- Positioning and supporting a new business
- An age of realism