MPG.eBooks - Author Search Results

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1

Multivariate Werbewirkungskontrolle : Konzepte zur Auswertung von Werbetests

by Schwaiger, Manfred
Published 1997

Gabler Verlag

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2

Exploratory Data Analysis in Empirical Research : Proceedings of the 25th Annual Conference of the Gesellschaft für Klassifikation e.V., University of Munich, March 14–16, 2001

Published 2003

Springer Berlin Heidelberg

Other Authors: “...Schwaiger, Manfred...”

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3

Measurement and research methods in international marketing

by Sarstedt, Marko
Published 2011

Emerald

Other Authors: “...Schwaiger, Manfred...”