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1
by Tighe, Steve
Published 2019
Wiley
Table of Contents: “... -- 'That's ridiculous!' -- 'What inflames you?' -- Structuring the conversations -- Interpreting the conversations -- 1...”
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2
by Fuggetta, Rob
Published 2012
Wiley
Table of Contents: “... Army Is Ready. Are You?; Part One Understanding Brand Advocates; Chapter 1 What's a Brand Advocate...”
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3
by Sweeney, Joe, Yorkey, Mike
Published 2015
John Wiley & Sons
Table of Contents: “...; 1. Why Are You Here?; 2. Who Do You Want to Be When You Grow Up?; 3. What Is Your Life Mission?; 4...”
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4
by Meybaum, Hardi
Published 2014
John Wiley & Sons, Inc.
Table of Contents: “... for Design: Key Word Is "Collaboration" -- If Big, Start by Opening Inward -- Start-Ups: You and Whose Army...”