1 Table of Contents: “... -- Exhibition fever -- Lessons and compromises -- Rise of advertising -- Part III. The Author-Brand Continuum...”

2 “... century. It was associated with a variety of frailties far beyond fevers, ranging from idiocy to impotence...”

3 Table of Contents: “... of diseases" -- Wooden horse -- Revolutionary fever -- Stranger's disease -- "A merciful provision...”

4 Table of Contents: “...Introduction: archive fever and the madness of Joseph Ritson -- 1. William and the werewolf...”