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Zielgruppenmarketing im Fremdenverkehr von Regionen : Ein Beitrag zur Marktsegmentierung auf der Grundlage von Werten, Motiven und Einstellungen
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Frömbling, Simone
Published 2018
Peter Lang International Academic Publishing Group
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380 - Commerce, communications & transportation
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658 - General management
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Frömbling, Simone
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