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61
by Bruhn, Manfred
Published 2019
Springer Fachmedien Wiesbaden
Table of Contents: “...Marketingplanung -- Strategisches Marketing -- Marketingforschung -- Produkt- und Preispolitik...”
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62
by Meffert, Heribert, Burmann, Christoph, Kirchgeorg, Manfred
Published 2008
Gabler Verlag
Table of Contents: “...Grundlagen des Marketing -- Verhaltens- und Informationsgrundlagen des Marketing -- Strategische...”
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63
by Bruhn, Manfred
Published 2009
Gabler Verlag
Table of Contents: “...Grundbegriffe und -konzepte des Marketing -- Festlegung des Marketingplans -- Entwicklung von...”
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64
by Bruhn, Manfred
Published 2010
Gabler Verlag
Table of Contents: “...Grundbegriffe und -konzepte des Marketing -- Festlegung des Marketingplans -- Entwicklung von...”
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65
by Meffert, Heribert
Published 1982
Gabler Verlag
Table of Contents: “... Unternehmenspolitik -- 2. Marketing als entscheidungs- und systemorientierte Absatzpolitik -- 3. Marketingsystfeme...”
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66
by Meffert, Heribert
Published 1977
Gabler Verlag
Table of Contents: “...1. Absatzpolitik als Bestandteil der Unternehmenspolitik -- 2. Marketing als entscheidungs- und...”
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67
by Vossebein, Ulrich
Published 2002
Gabler Verlag
Table of Contents: “... Öffentlichkeitsarbeit -- 8.4 Persönlicher Verkauf -- 8.5 Direktmarketing -- Übungsaufgaben zum 8. Kapitel -- 9 Marketing...”
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68
Published 1997
Gabler Verlag
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69
by Bruhn, Manfred
Published 2004
Gabler Verlag
Table of Contents: “... Mediawerbung -- 7.4 Einsatz der Verkaufsförderung -- 7.5 Einsatz des Direct Marketing -- 7.6 Einsatz der Public...”
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70
by Meffert, Heribert
Published 1998
Gabler Verlag
Table of Contents: “...2. Integrierte Planung des Marketing-Mix als funktionsspezifische Koordination -- 3...”
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71
by Bruhn, Manfred
Published 2002
Gabler Verlag
Table of Contents: “...1. Grundbegriffe und -konzepte des Marketing -- 1.1 Begriff und Merkmale des Marketing -- 1.2...”
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73
by Linton, Ian
Published 2011
Prentice Hall Business
Subjects: “...Marketing / Management / fast...”
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75
by DRISCOLL MILLER.
Published 2020
JOHN WILEY & Sons
Table of Contents: “...1. Aligning Marketing with the Business -- 2. Architecture and Technical Resources -- 3. Analyzing...”
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76
by Levy, Justin R.
Published 2010
Que
Table of Contents: “... with Facebook apps -- Addressing privacy concerns -- Developing a Facebook marketing strategy -- Using facebook...”
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77
by Hiam, Alexander
Published 2014
John Wiley & Sons
Table of Contents: “...pt. VI. The part of tens -- 18. Ten common marketing mistakes -- 19. Ten tips for boosting web...”
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78
Published 2023
Springer Fachmedien Wiesbaden
Table of Contents: “...Erfolgsfaktorenforschung im Marketing -- Internet-Marketing -- Internationales Marketing...”
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79
by Schulkind, Andrew
Published 2022
Apress
Table of Contents: “...Chapter 1: The Marketing Mindset -- Chapter 2: Defining Your Marketing Goals -- Chapter 3: Creating...”
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80
by Schulkind, Andrew
Published 2022
Apress
Table of Contents: “...The marketing mindset -- Defining your marketing goals -- Creating content that provides value...”