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dewey-ones:"381 - Commerce"
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1
The shopper economy : the new way to achieve marketplace success by turning behavior into currency
by
Crawford, Liz
Published 2012
McGraw-Hill
Table of Contents:
“
... -- Around the wheel -- Valuing advocacy -- Advocates and
evangels
-- Valuing participation -- The product...
”
Call Number:
HF5415.32
Read Now
2
The 6 disciplines of agile marketing : proven practices for more effective marketing and better business results
by
Ewel, Jim
Published 2021
John Wiley & Sons, Inc.
“
..., to educational institutions and non-profits. There are a number of books that have
evangelized
Agile Marketing...
”
Call Number:
HF5415
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3
There's No Business That's Not Show Business : Marketing in an Experience Culture
by
Schmitt, Bernd
,
Rogers, David
Published 2003
Pearson
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Crawford, Liz
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Rogers, David L.
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Schmitt, Bernd
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Vrotsos, Karen
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