1 Table of Contents: “...Cover; Understanding Broadcast and Cable Finance: A Primer for the Nonfinancial Manager; Copyright...”

2 Table of Contents: “... and syndicators...”

3 Table of Contents: “... -- Public syndication -- In-house syndication -- pt. 4. Day-to-day issues you'll face as a Podcaster...”

4 Table of Contents: “... and Evolution of the Market -- Economics and Pattern of Licensing Feature Films for TV Broadcast -- First-Run TV...”

5 Table of Contents: “..., and mustsee -- The business of broadcasting : network TV, syndication, and radio -- The rising tide...”

6 Table of Contents: “... -- 4. RSS Feeds: The Revolution Is Being Syndicated -- 5. Feed-Based E-Mail Services Cut Your...”

7 Table of Contents: “... broadcasting -- The new media university 701: social media optimization, SEO, and content distribution...”