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product_txtF_mv:"Springer eBooks 2005-"
author_facet:"Bellur, Venkatakrishna V."
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Marketing Horizons: A 1980's Perspective : Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference
Published 2015
Springer International Publishing
“
... flagship
journals
, the
Journal
of the Academy of Marketing Science (JAMS) and AMS Review. Volumes...
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The 1980’s: A Decade of Marketing Challenges : Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference
Published 2015
Springer International Publishing
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... the Academy’s fl agship
journals
,
Journal
of the Academy of Marketing Science (JAMS) and AMS Review. Volumes...
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