MPG.eBooks - Search Results

1

Organizing marketing and sales : mastering contemporary B2B challenges

Published 2018

Emerald Publishing Limited

Subjects: “...Sales...”

Read Now

2

Coaching winning sales teams : insights from the world of sport and business

by Chapman, Tim, Pickford, Lynn, Smith, Tony
Published 2020

Emerald Publishing Limited

Table of Contents: “... and models -- Chapter 6. Preparing to coach -- Chapter 7. Coaching winning sales teams in action -- Chapter 8...”

Read Now

3

Machine learning and artificial intelligence in marketing and sales : essential reference for practitioners and data scientists

by Syam, Niladri, Kaul, Rajeeve
Published 2021

Emerald Publishing Limited

“...'Machine Learning and Artificial Intelligence in Marketing and Sales' explores the ideas...”

Read Now

4

Relationship between exporters and their foreign sales and marketing intermediaries

by Solberg, Carl Arthur
Published 2006

Elsevier JAI

Read Now

5

Creating and managing superior customer value

by Woodside, Arch G.
Published 2008

Emerald JAI

Subjects: “...Business & Economics / Sales & Selling / bisacsh...”

Read Now

6

Business-to-business marketing management : strategies, cases, and solutions

by Glynn, Mark S.
Published 2012

Emerald

Subjects: “...Sales & marketing management / bicssc...”

Read Now

7

Interfirm networks : theory, strategy, and behavior

by Baxter, Roger
Published 2011

Emerald

Subjects: “...Sales & marketing management / bicssc...”

Read Now

8

Business-to-business brand management : theory, research and executive case study exercises

by Glynn, Mark S.
Published 2009

JAI Press

Subjects: “...Sales & marketing management / bicssc...”

Read Now

9

Expand, grow, thrive : 5 proven steps to turn good brands into global brands through the LASSO Method

by Canalichio, Pete
Published 2018

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

10

New insights on trust in business-to-business relationships : a multi-perspective approach

Published 2019

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

11

Marketing in and for a sustainable society

by Malhotra, Naresh K.
Published 2016

Emerald

Subjects: “...Sales & marketing / bicssc...”

Read Now

12

Grow, build, sell, live : a practical guide to running and building an agency and enjoying it

by Houghton, Richard, Manners, Crispin
Published 2019

Emerald Publishing Limited

Subjects: “...Sales & marketing management / bicssc...”

Read Now

13

Debates in marketing orientation

by Bozkurt, Bilgehan
Published 2019

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

14

Review of marketing research, Vol. 10

by Malhotra, Naresh K.
Published 2013

Emerald

Subjects: “...Sales & marketing management / bicssc...”

Read Now

15

Marketing in a digital world

Published 2019

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

16

Innovation and strategy

Published 2018

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

17

Emotional appeals in advertising banking services

Published 2018

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

18

Qualitative consumer research

Published 2017

Emerald Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

19

Multi-channel marketing, branding and retail design : new challenges and opportunities

Published 2016

Emerald Group Publishing Limited

Subjects: “...Sales & marketing / bicssc...”

Read Now

20

Product and market development for subsistence marketplaces

by Rosa, José Antonio
Published 2007

Elsevier/JAI

Subjects: “...Sales & marketing management / bicssc...”

Narrow Search