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product_txtF_mv:"Edward Elgar eBooks Collection Business & Economics"
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1
A research agenda for brand management in a new era of consumerism
Published 2023
Edward Elgar Publishing
Table of Contents:
“
... and evolution of corporate branding / Nicholas
Ind
-- 3. Brand architecture: A literature review and future...
”
Call Number:
HF5415.15
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2
Handbook of sustainability-driven business strategies in practice
Published 2021
Edward Elgar Publishing
Table of Contents:
“
... on sustainability-driven business strategies -- 27. Ecoalf: A brand with a conscience / Nicholas
Ind
-- 28...
”
Call Number:
HD60
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3
Business education in the 21st Century : developing discipline competences and transformation capabilities
Published 2024
Edward Elgar Publishing
Table of Contents:
“
..., Nicholas
Ind
and Milla Vasbotten -- 9. Business schools and inequality / Torben Trapp -- 10. Traditional...
”
Call Number:
HF1111
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4
Research handbook on brand co-creation : theory, practice and ethical implications
Published 2022
Edward Elgar Publishing
Table of Contents:
“
... of brand offerings -- 11. Freedom and control in brand co-creation communities / Nicholas
Ind
and Oriol...
”
Call Number:
HD69.B7
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Collection: Edward Elgar eBooks Collection Business & Economics
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331 - Labor economics
2
380 - Commerce, communications & transportation
2
Language
English
4
Collection
Edward Elgar eBooks Collection Business & Economics
Author
Lindgreen, Adam
3
Markovic, Stefan
2
von Wallpach, Sylvia
2
Gyrd-Jones, Richard
1
King, Ceridwyn
1
Marder, Ben
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Murillo, Enrique
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Rosier, Eleri
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Sancha, Cristina
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