MPG.eBooks - Search Results

1

Place branding practice and scholarship: where we are and whither we may be going

by Govers, Robert
Published 2021

Edward Elgar Publishing

Subjects: “...Destination branding...”

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2

Narrative Praktiken von Unternehmen : Imagefördernde Selbstdarstellungen im Internet

by Ackermann, Ulrike
Published 2022

Springer Nature

Subjects: “...Branding...”

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3

Sin perder de vista. Reflexiones teóricas sobre comunicación visual, color y marca

by Edwin Andrés Sepúlveda Cardona
Published 2017

Subjects: “...Brand...”

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4

Estrategias de publicidad social. Coyunturas sociales como oportunidad de mejoramiento de valor responsable

by John Fredy Cano Gutiérrez
Published 2019

Subjects: “...Brand value...”

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5

Application of Neural Technology to Neuro-Management and Neuro-Marketing

by Opris, Ioan
Published 2020

Frontiers Media SA

Subjects: “...Brand preference...”

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6

Crisis and Coloniality at Europe's Margins : Creating Exotic Iceland

by Loftsdóttir, Kristín
Published 2019

Taylor & Francis

Subjects: “...branding...”

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7

Die Produktion der Konsumgesellschaft

by Mohr, Ernst
Published 2020

transcript Verlag

Subjects: “...Branding...”

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8

Die Produktion der Konsumgesellschaft : Eine kulturökonomische Grundlegung der feinen Unterschiede

by Mohr, Ernst
Published 2020

transcript Verlag

Subjects: “...Branding...”

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9

Human Resources Management in Multinational Companies : A Central European Perspective

by Stor, Marzena
Published 2023

Taylor & Francis

Subjects: “...company performance;employee development;employee engagement;employee experience;employer branding...”

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10

Celebrity Bromances : Constructing, Interpreting and Utilising Personas

by Lam, Celia
Published 2022

Taylor & Francis

Subjects: “...advertising;authenticity;branding;bromances;Celebrity;celebrities;fandom;fan studies;film;Hollywood...”

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11

Markeninszenierung in Japan : Zur narrativen Konstruktion der Lifestyle-Marken »Muji« und »Uniqlo«

by Rühle, Christiane
Published 2020

transcript Verlag

Subjects: “...Brand...”

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12

Customer Loyalty and Brand Management

by Rubio, Natalia
Published 2019

MDPI - Multidisciplinary Digital Publishing Institute

Subjects: “...brand...”

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13

Sustainable Marketing, Branding and CSR in the Digital Economy

by Ozuem, Wilson
Published 2023

MDPI - Multidisciplinary Digital Publishing Institute

Subjects: “...celebrity-brand association...”

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14

Von Historikern, Politikern, Turnern und anderen. Schlaglichter auf die Geschichte des oestlichen Europa : Festschrift fuer Detlef Brandes zum 75. Geburtstag

by Neutatz, Dietmar
Published 2016

Peter Lang International Academic Publishing Group

Subjects: “...Brandes...”

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15

Vocational Rehabilitation in Small and Medium-sized Enterprises : An Integrated Management Perspective on Potentials and Business Impact

by Miethlich, Boris
Published 2022

Logos Verlag Berlin

Subjects: “...Employer branding...”

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16

Sustainable Future: Trends, Strategies and Development : Proceedings of the 3rd Conference on Managing Digital Industry, Technology and Entrepreneurship, (CoMDITE 2022), Bandung, I...

by Noviaristanti, Siska
Published 2023

Taylor & Francis

Subjects: “...design, innovation, and brand management...”

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17

Slogans : Subjection, Subversion, and the Politics of Neoliberalism

by Makovicky, Nicolette
Published 2019

Taylor & Francis

Subjects: “...brands...”

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18

Oltre i confini : Le imprese "leggere" italiane e i mercati internazionali nel XIX e XX secolo

by Mellinato, Giulio
Published 2021

FrancoAngeli

Subjects: “...Business history, Enterpreneurship, Italian brands, Made in Italy, History of Food and Beverages...”

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19

Online marketingová komunikace cílící na děti školního věku

by Burešová, Jitka
Published 2023

Masaryk University Press

Subjects: “...brand...”

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20

Marketing Management and Communications in the Public Sector

by Pasquier, Martial
Published 2018

Subjects: “...co-branding...”

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