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1
No small change : why financial services needs a new kind of marketing
by
Camp, Lucian
,
Thomson, Anthony
Published 2018
John Wiley & Sons
Table of Contents:
“
... 11 How Much Is
Big
Data Changing Your Business?; Chapter 12 Do You Get the Power of Behavioural...
”
Call Number:
HG173
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2
Reputation, Stock Price, and You : Why the Market Rewards Some Companies and Punishes Others
by
Kossovsky, Nir
,
Greenberg, Michael D.
,
Brandegee, Robert C.
Published 2012
Apress
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3
Elgar encyclopedia of services
Published 2023
Edward Elgar Publishing
Table of Contents:
“
... / Anthony P. D'Costa -- International
Branding
in Services / Mbaye Fall Diallo -- International Trade...
”
Call Number:
HV12
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330 - Economics
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Edward Elgar eBooks Collection Business & Economics
1
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