1 Table of Contents: “...Introduction: when social media meets pr, communication unites with technology -- PR practice #1...”

2 Table of Contents: “...Institutional investors power to change corporate behavior : an introduction / Suzanne Young...”

3 Table of Contents: “... -- Strategic communication planning in the digital age / Diana Martinelli -- Harnessing social media...”

4 Table of Contents: “.... Social media -- 6. Digital content and creativity -- 7. Influencers -- 8. Digital marketing -- 9. Paid...”