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dewey-ones:"659 - Advertising & public relations"
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1
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing & online media to reach buyers directly
by
Scott, David Meerman
Published 2007
John Wiley & Sons
Table of Contents:
“
... -- II. Web-based communications to reach buyers directly -- 4. Blogs : tapping millions of
evangelists
...
”
Call Number:
HF5415.1265
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2
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
by
Scott, David Meerman
Published 2013
John Wiley & Sons, Inc.
Table of Contents:
“
... Millions of
Evangelists
to Tell Your Story; Blogs, Blogging, and Bloggers; A Blog (or Not a Blog...
”
Call Number:
HF5415.1265
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Classification: 659 - Advertising & public relations
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659 - Advertising & public relations
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Scott, David Meerman
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