MPG.eBooks - Search Results

1

Reputation management : the future of corporate communications and public relations

by Langham, Tony
Published 2018

Emerald Publishing Limited

Subjects: “...Media, information & communication industries / bicssc...”

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2

Public relations as a creative industry

by Estanyol Casals, Elisenda
Published 2023

Routledge

Subjects: “...Industries culturelles...”

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3

Event marketing : how to successfully promote events, festivals, conventions, and expositions

by Preston, Chris
Published 2012

John Wiley & Sons

Subjects: “...BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism / bisacsh...”

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4

Advertising management in a digital environment : text and cases

by Kelley, Larry D., Bartel Sheehan, Kim
Published 2022

Routledge

Subjects: “...BUSINESS & ECONOMICS / Industries / Media & Communications Industries / bisacsh...”

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5

State Aid for Newspapers : Theories, Cases, Actions

Published 2013

Springer Berlin Heidelberg

Subjects: “...Industrial organization...”

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6

Digital Marketing in the Automotive Electronics Industry : Redefining Customer Experience through Digital Customer Engagement

Published 2023

Springer International Publishing

Subjects: “...Automotive Industry...”

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7

Rock the tech stage : how the best speakers in tech present ideas and pitch products

by Santolalla, Oscar
Published 2020

Apress

Subjects: “...High technology industries / Marketing / fast...”

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8

User group leadership

by Malcher, Michelle
Published 2016

Apress, Distributed to the Book trade worldwide by Springer

Subjects: “...The Computer Industry...”

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9

Effiziente Krisenkommunikation – transparent und authentisch : Mit zahlreichen Praxisbeispielen

by Fiederer, Susanne, Ternès, Anabel
Published 2017

Springer Fachmedien Wiesbaden

Subjects: “...Industrial management...”

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10

Digital Transformation for Fashion and Luxury Brands : Theory and Practice

Published 2024

Palgrave Macmillan

Subjects: “...Luxury goods industry...”

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11

Social Media für Führungskräfte : Behalten Sie das Steuer in der Hand

by Babka, Stefanie
Published 2016

Springer Fachmedien Wiesbaden

Subjects: “...Industrial management...”

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12

Die neue Öffentlichkeitsarbeit : Wie gute Kommunikation heute funktioniert: Strategien - Instrumente - Fallbeispiele

Published 2015

Springer Fachmedien Wiesbaden

Subjects: “...Industrial management...”

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13

Creativity and Advertising

by McStay, Andrew
Published 2013

Routledge

Subjects: “...Industrial management / http://id.loc.gov/authorities/subjects/sh85065889...”

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14

Salir en los medios : Lo que una empresa debe saber para ser noticia

by Peralta, Miguel
Published 2019

Libros de Cabecera S.L.

Subjects: “...Industrial publicity / fast...”

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15

Employee Engagement in Media Management : Creativeness and Organizational Development

by Georgiades, Stavros
Published 2015

Springer International Publishing

Subjects: “...Industrial organization...”

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16

Management von Medienunternehmen : Digitale Innovationen - crossmediale Strategien

Published 2013

Springer Fachmedien Wiesbaden

Subjects: “...Industrial organization...”

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17

Management kreativitätsintensiver Prozesse : Theorien, Methoden, Software und deren Anwendung in der Fernsehindustrie

Published 2012

Springer Berlin Heidelberg

Subjects: “...Industrial organization...”

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18

PR im Social Web : das Handbuch für Kommunikationsprofis

by Schindler, Marie-Christine
Published 2011

O'Reilly

Subjects: “...Internet / Industrie / Guides, manuels, etc...”

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19

Developing insights on branding in the B2B context : case studies from business practice

Published 2018

Emerald Publishing Limited

Subjects: “...Industrial marketing...”

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20

Corporate media production

by DiZazzo, Raymond
Published 2013

Focal Press

Subjects: “...Industrial publicity / fast...”

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