MPG.eBooks - Search Results

1

Media and Convergence Management

Published 2013

Springer Berlin Heidelberg

Subjects: “...Media Sociology...”

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2

Handbook of Social Media Management : Value Chain and Business Models in Changing Media Markets

Published 2013

Springer Berlin Heidelberg

Subjects: “...Media Sociology...”

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3

The Digital Glocalization of Entertainment : New Paradigms in the 21st Century Global Mediascape

by Sigismondi, Paolo
Published 2012

Springer New York

Subjects: “...Media Planning...”

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4

CSR Communication in the Media : Media Management on Sustainability at a Global Level

Published 2023

Springer International Publishing

Subjects: “...Media and Globalisation...”

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5

Content Infrastructure Management : Results of an empirical study in the print industry

by Benlian, Alexander
Published 2006

Deutscher Universitätsverlag

Subjects: “...Media Planning...”

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6

Social Media for Leaders : Your team can steer the boat but you need chart the course

by Babka, Stefanie
Published 2023

Springer Fachmedien Wiesbaden

Subjects: “...Social media...”

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7

Direct Licensing and the Music Industry : How Technology, Innovation and Competition Reshaped Copyright Licensing

by Pitt, Ivan L.
Published 2015

Springer International Publishing

Subjects: “...Media Planning...”

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8

Social Influence on Digital Content Contribution and Consumption : Theories, Empirical Analyses, and Practices

by Ma, Xuejing
Published 2023

Springer Nature Singapore

Subjects: “...Social media...”

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9

Broadband as a Video Platform : Strategies for Africa

Published 2014

Springer International Publishing

Subjects: “...Media Planning...”

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10

E-Content : Technologies and Perspectives for the European Market

Published 2005

Springer Berlin Heidelberg

Subjects: “...Media Planning...”

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11

Design for Six Sigma + LeanToolset : Implementing Innovations Successfully

by Staudter, Christian, Mollenhauer, Jens-Peter, Meran, Renata, Roenpage, Olin
Published 2009

Springer Berlin Heidelberg

Subjects: “...Media Planning...”

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12

Media Management : Leveraging Content for Profitable Growth

Published 2003

Springer Berlin Heidelberg

Subjects: “...Media Planning...”

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13

Peer-to-Peer Video : The Economics, Policy, and Culture of Today's New Mass Medium

Published 2008

Springer New York

Subjects: “...IT Law, Media Law, Intellectual Property...”

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14

State Aid for Newspapers : Theories, Cases, Actions

Published 2013

Springer Berlin Heidelberg

Subjects: “...Media Planning...”

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15

Employee Engagement in Media Management : Creativeness and Organizational Development

by Georgiades, Stavros
Published 2015

Springer International Publishing

Subjects: “...Media Planning...”

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16

Managing electronic media : making, marketing, and moving digital content

by Van Tassel, Joan M.
Published 2010

Focal Press/Elsevier

Subjects: “...Mass media / Management...”

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17

Transitioned Media : A Turning Point into the Digital Realm

Published 2010

Springer New York

Subjects: “...Media Planning...”

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18

Virtualization of Universities : Digital Media and the Organization of Higher Education Institutions

by Pfeffer, Thomas
Published 2012

Springer New York

Subjects: “...Media Planning...”

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19

The New World of Transitioned Media : Digital Realignment and Industry Transformation

Published 2015

Springer International Publishing

Subjects: “...Media Planning...”

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20

Corporate Diplomacy: How Multinational Corporations Gain Organizational Legitimacy : A Neo-Institutional Public Relations Perspective

by Marschlich, Sarah
Published 2022

Springer Fachmedien Wiesbaden

Subjects: “...Media Reception and Media Effects...”

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