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dewey-ones:"658 - General management"
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1
Virtue capitalists : the rise and fall of the professional class in the Anglophone world, 1870-2008
by
Forsyth, Hannah
Published 2023
Cambridge University Press
“
...Virtue Capitalists explores the rise of the professional
middle
class
across the Anglophone world...
”
Call Number:
HD8038.A1
Read Now
2
The Arab world unbound : tapping into the power of 350 million consumers
by
Mahajan, Vijay
Published 2012
Jossey-Bass, A Wiley Imprint
Call Number:
HF5415.12.A65
Read Now
3
Consumption, Sustainability and Everyday Life
Published 2023
Palgrave Macmillan
Table of Contents:
“
...'s car’:
middle
-
class
aspirations, status and mobile symbolism in ‘New India’ -- 8. Practical...
”
Read Now
4
Chasing innovation : making entrepreneurial citizens in modern India
by
Irani, Lilly
Published 2019
Princeton University Press
“
... policy, economic investment, and the
middle
class
in one of the world’s fastest-growing nations. Drawing...
”
Call Number:
HB615
Read Now
5
Marketing Case Studies in Emerging Markets : Contemporary Multi-industry Issues and Best-practices
Published 2024
Springer Nature Switzerland
Table of Contents:
“
...: The Rising
Middle
Class
and Changing Consumption Pattern: Its Impact on Businesses -- Part 5: Strategic...
”
Read Now
6
Technology Application in Tourism in Asia : Innovations, Theories and Practices
Published 2022
Springer Nature Singapore
“
..., affluent
middle
class
have changed the tourism environment dramatically. More tourists are booking...
”
Read Now
7
Home-based work and home-based workers (1800-2021)
Published 2021
Brill
Table of Contents:
“
...:
Middle
-
class
Wives and Daughters -- 6 Between Craft and Industry: Sewing in Shops and Atéliers...
”
Call Number:
HD2333
Read Now
8
China's super consumers : what 1 billion customers want and how to sell it to them
by
Chan, Savio
,
Zakkour, Michael
Published 2014
Wiley
Table of Contents:
“
...; The Nouveau Riche: Pebble Beach or Nothing; The Gifting Group; China''s Engine: The New
Middle
Class
Seeks...
”
Call Number:
HF5415.12.C5
Read Now
9
Value-based fees : how to charge what you're worth and get what you charge
by
Weiss, Alan
Published 2021
Wiley
“
... imbalance). The emergence of an African
middle
class
, the decline of ancient dictators, and the growth of a...
”
Call Number:
HD69.C6
Read Now
10
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Published 2015
Springer International Publishing
Table of Contents:
“
..., Incidence of Complaints and Rights Awareness Among
Middle
-
Class
Consumers -- Life Style Segmentation in a...
”
Read Now
11
Services marketing
by
Rao, K. Rama Mohana
Published 2011
Pearson
Table of Contents:
“
... --
Middle
-
class
Consumers: The Potential Market for a Host of Services -- Personal and Physical Factors...
”
Call Number:
HD9980.5
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658 - General management
330 - Economics
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381 - Commerce
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338 - Production
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11
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O'Reilly
4
Springer eBooks 2005-
4
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Hawes, Jon M.
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1
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1
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1
Mutum, Dilip S.
1
Neunsinger, Silke
1
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