MPG.eBooks - Search Results

1

Ein Überblick zu Events im Zeitalter von Social Media

by Zanger, Cornelia
Published 2014

Springer Fachmedien Wiesbaden

Subjects: “...Mass media...”

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2

Verkaufen, Flirten, Führen : Persuasive Kommunikation – ein Überblick

by Schönbach, Klaus
Published 2022

Springer Fachmedien Wiesbaden

Subjects: “...Mass media...”

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3

Grenzen, Entgrenzung und Grenzüberschreitungen der Public Relations und Organisationskommunikation

Published 2023

Springer Fachmedien Wiesbaden

Subjects: “...Mass media...”

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4

Social Media Management : Using Social Media as a Business Instrument

by Van Looy, Amy
Published 2022

Springer International Publishing

Subjects: “...Mass Media...”

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5

Handbook of Media Branding

Published 2015

Springer International Publishing

Subjects: “...Mass media...”

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6

Media and Change Management : Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility

Published 2022

Springer International Publishing

Subjects: “...Mass media—Political aspects...”

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7

Student Entrepreneurship in the Social Knowledge Economy : Successful Cases and Management Practices

by Del Giudice, Manlio, Della Peruta, Maria Rosaria, Carayannis, Elias G.
Published 2014

Springer International Publishing

Subjects: “...Mass media...”

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8

Stabilität auf schwankendem Boden - Reifer Umgang mit den Unsicherheiten unserer Zeit

Published 2024

Springer Fachmedien Wiesbaden

Subjects: “...Mass Media...”

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9

Schlüsselwerke der Werbeforschung

Published 2022

Springer Fachmedien Wiesbaden

Subjects: “...Mass media...”

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10

Die Unmittelbarkeit sozialer Interaktion

by Pfab, Werner
Published 2024

Springer Fachmedien Wiesbaden

Subjects: “...Mass Media...”

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11

Advertising Management : Concepts, Theories, Research and Trends

by Rabindranath, Manukonda, Singh, Aradhana Kumari
Published 2024

Palgrave Macmillan

Subjects: “...Mass media / Political aspects...”

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12

Managing Media Firms and Industries : What's So Special About Media Management?

Published 2016

Springer International Publishing

Subjects: “...Mass media...”

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13

Quick Guide Bildrechte : Rechtssichere Bildnutzung für Unternehmen, Vereine, Behörden, Journalisten und Fotografen – inklusive DSGVO

by Eggers, Christian W.
Published 2019

Springer Fachmedien Wiesbaden

Subjects: “...Mass media / Law and legislation...”

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14

Quick Guide Bildrechte : Was Sie zur Bildnutzung in Marketing & PR wissen müssen

by Eggers, Christian W.
Published 2018

Springer Fachmedien Wiesbaden

Subjects: “...Mass media / Law and legislation...”

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15

Praxis-Guide Bildrechte : Rechtssichere Bildnutzung – der Leitfaden für Unternehmen, Behörden, Vereine, Journalisten, Blogger und Fotografen

by Eggers, Christian W.
Published 2023

Springer Fachmedien Wiesbaden

Subjects: “...Mass media / Law and legislation...”

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16

Public Relations

by Hoffjann, Olaf
Published 2023

Springer Fachmedien Wiesbaden

Subjects: “...Mass media / Political aspects...”

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17

Erfindungen, Patente, Lizenzen : Ratgeber für die Praxis

by Weisse, Renate
Published 2014

Springer Berlin Heidelberg

Subjects: “...Mass media / Law and legislation...”

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18

Intellectual Property, Design Innovation, and Entrepreneurship

by Hillner, Matthias
Published 2021

Springer International Publishing

Subjects: “...Mass media / Law and legislation...”

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19

Die Flucht in die Ambiguität : Strategische Kommunikation zwischen Ein- und Mehrdeutigkeiten

by Hoffjann, Olaf
Published 2022

Springer Fachmedien Wiesbaden

Subjects: “...Mass media and culture...”

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20

WCLF Tax und IP Gesprächsband 2017 : Immaterielle Werte als zentrale Komponente internationaler Steuerstrategien

Published 2019

Springer Fachmedien Wiesbaden

Subjects: “...Mass media...”

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