1 Table of Contents: “... taking -- Creative briefs -- Aesthetic considerations -- Managing expectations...”

2 “...The world needs beautiful design. But aesthetics are inherently subjective. In Design Currency...”

3 “... to effectively improve communication both functionally and aesthetically. The back half of the book contains a...”

4 “... important, therefore, for the designer to cultivate an aesthetic eye as well as develop a high degree...”

5 “..., and aesthetic significance, and every page shows how great work is derived from various inspirational...”