1
by Tracy, Brian
Published 2010
AMACOM, American Management Association
Table of Contents: ...; CHAPTER 3 Counterattack! Business Lessons from Military Strategy; CHAPTER 4 Masterful Management!; CHAPTER...

2
by Tracy, Brian
Published 2014
American Management Association
Table of Contents: ... Military Principles of Marketing Strategy; 14 Marketing Tactics of Diversion and Dissuasion; 15 Practice...