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1
by Walter, Olga
Published 2016
MITP
Table of Contents: “... des eCRM: Daten; 1.1 Big Data (Problem); 1.2 CRM-Daten; 1.2.1 Transaktionsdaten; 1.2.2 Retourenquoten...”
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2
by Köppen, Veit, Saake, Gunter, Sattler, Kai-Uwe
Published 2014
mitp
Table of Contents: “...2.2 Datenfluss in einem Data-Warehouse-System2.2.1 Phasen des Data Warehousing; 2.2.2 Datenquellen...”