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dewey-ones:"384 - Communications; telecommunication"
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"social marketing" »
"digital marketing"
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Strategic integrated marketing communications
by
Percy, Larry
Published 2023
Routledge
“
... audience action objectives,
social
marketing
communication, and such practices as gamification...
”
Call Number:
HF5415.123
Read Now
2
Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business
by
Rand, Paul
Published 2014
McGraw-Hill Education
“
... digital and
social
marketing
firms, Paul M. Rand has been at the forefront of WOM marketing since social...
”
Call Number:
HF5415.1255
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Classification: 384 - Communications; telecommunication
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330 - Economics
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384 - Communications; telecommunication
658 - General management
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