1 Table of Contents: “...Part 1. Semiotics of interaction -- part 2. Culture of interaction -- part 3. Appendices...”

2 Table of Contents: “... and corporate culture : strategies for developing human capital -- Leading with integrity, values, intuition...”

3 Table of Contents: “... fluent culture -- Chapter 7. The data product ecosystem -- Chapter 8. The journey to data fluency...”

4 Table of Contents: “..., Daiana Beitler, Fernando Cormenzana, Pablo Flores -- Chapter 12: It's Mine;: Kids Carrying Their Culture...”