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1
by Dayal, Sandeep
Published 2022
McGraw Hill
“..."The new, game-changing way to build a "cognitive brand" that connects with your customers...”
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2
by Bosworth, Michael T.
Published 2012
McGraw-Hill
Table of Contents: “... on Story -- Chapter 5 Story Building -- Chapter 6 Stories for Selling -- Chapter 7 The Collaboration...”
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3
by Bosworth, Michael T., Zoldan, Ben
Published 2012
McGraw Hill-Ascent Audio
“... and building relationships with buyers. Until now, this has been considered an innate talent. What Great...”