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2 “... leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice...”

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5 “... part science. In The Art of Woo, Professors G. Richard Shell and Mario Moussa offer a self-assessment...”

6 “... from the failure and, often, the financial ruin of others. In this book Richard Teitelbaum profiles...”

7 Table of Contents: “... Cart Project -- Christoph Niemannâ€?100% Evil -- John Bigelow Taylor & Dianne Dublerâ€?Kubaba Books...”