2
by Mahajan, Vijay
Published 2012
Jossey-Bass, A Wiley Imprint

3
by Chan, Savio, Zakkour, Michael
Published 2014
Wiley
Table of Contents: ...; The Nouveau Riche: Pebble Beach or Nothing; The Gifting Group; China''s Engine: The New Middle Class Seeks...

4
by Rao, K. Rama Mohana
Published 2011
Pearson
Table of Contents: ... -- Middle-class Consumers: The Potential Market for a Host of Services -- Personal and Physical Factors...