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dewey-ones:"381 - Commerce"
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1
Personal branding for entrepreneurial
journalists
and creative professionals
by
Kelly, Sara
Published 2017
Routledge
“
...Personal Branding for Entrepreneurial
Journalists
and Creative Professionals outlines and describes...
”
Call Number:
PN4797
Read Now
2
The native advertising advantage : build authentic content that revolutionizes digital marketing and drives revenue growth
by
Smith, Mike
Published 2017
McGraw-Hill Education
Table of Contents:
“
...
journalists
are adapting -- A look at brands that have gone native -- Consumer reaction -- Best practices...
”
Call Number:
HF6146.I58
Read Now
3
Getting your game out there : practical advice for getting a video game noticed in an insanely crowded marketplace
by
Imms, Jason
Published 2017
O'Reilly
“
..."Video game
journalist
Jason Imms has seen some of the best and worst games, game pitches, and game...
”
Call Number:
QA76.625
Read Now
4
The Unnoticed Entrepreneur : Giving Entrepreneurs the Tools They Need to Get the Recognition They Deserve
by
James, Jim
Published 2024
Capstone
Table of Contents:
“
...Chapter Three: Finding the Appropriate Asia Pacific-based
Journalist
-- Telum's Best Features...
”
Call Number:
HB615
Read Now
5
The big data-driven business : how to use big data to win customers, beat competitors, and boost profits
by
Glass, Russell
Published 2014
Wiley
“
.... Written by a marketing
journalist
and the CEO of a multi-million-dollar B2B marketing platform...
”
Call Number:
HF5415.1265
Read Now
6
The investment writing handbook : how to craft effective communications to investors
by
Kedem, Assaf
Published 2018
John Wiley & Sons, Inc.
Table of Contents:
“
... All About?; Applying
Journalistic
Principles to Investment Writing; The Five Ws and the Pyramid...
”
Call Number:
HG4621
Read Now
7
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
by
Scott, David Meerman
Published 2013
John Wiley & Sons, Inc.
Table of Contents:
“
..., the Media Are Still Important; Press Releases and the
Journalistic
Black Hole; The Old Rules of PR; Learn...
”
Call Number:
HF5415.1265
Read Now
8
The Twitter book
by
O'Reilly, Tim
Published 2011
O'Reilly
Table of Contents:
“
... to track click-throughs and create custom short domains and URLs -- Engage
journalists
and PR people...
”
Call Number:
HF5415.1265
Read Now
9
They ask you answer : a revolutionary approach to inbound sales, content marketing, and today's digital consumer
by
Sheridan, Marcus
Published 2017
Wiley
Table of Contents:
“
... -- Why a Trained
Journalist
May Be a Perfect Match for Your Content Marketing Needs -- How Do You Ensure...
”
Call Number:
HF5415
Read Now
10
The go-to expert : how to grow your reputation, differentiate yourself from the competition and win new business
by
Townsend, Heather
Published 2014
Pearson
Table of Contents:
“
... yourself regularly called by
journalists
-- How to get yourself on TV or radio or have a regular column...
”
Call Number:
HD69.C6
Read Now
11
Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationships
by
Brito, Michael
Published 2013
Que
“
..., creation, approval, distribution, and integration) Enabling customers and employees (brand
journalists
...
”
Call Number:
HF5415.1255
Read Now
12
The age of cryptocurrency : how Bitcoin and digital money are challenging the global economic order
by
Vigna, Paul
,
Casey, Michael
Published 2015
Ascent Audio
“
... bitcoin? In The Age of Cryptocurrency, Wall Street
journalists
Paul Vigna and Michael J. Casey deliver...
”
Read Now
13
How to win sales & influence spiders : boosting your business & buzz on the web
by
Seda, Catherine
Published 2007
New Riders
“
..., investors,
journalists
and adventurers...
”
Call Number:
HF5415.1265
Read Now
14
Twitter for good : change the world one tweet at a time
by
Diaz-Ortiz, Claire
Published 2011
Jossey-Bass
“
...
Journalists
, Partners in Health, FEMA, Ushahidi, The Acumen Fund, TED With more than 200 million users...
”
Call Number:
TK5105.888
Read Now
15
Transmedia marketing : from film and TV to games and digital media
by
Zeiser, Anne
Published 2015
Focal Press
Call Number:
P96.M36
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Classification: 381 - Commerce
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381 - Commerce
658 - General management
14
330 - Economics
9
302 - Social interaction
6
331 - Labor economics
4
338 - Production
4
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384 - Communications; telecommunication
4
006 - Special computer methods
3
380 - Commerce, communications & transportation
3
659 - Advertising & public relations
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000 - Computer science, information & general works
2
332 - Financial economics
2
001 - Knowledge
1
070 - News media, journalism & publishing
1
158 - Applied psychology
1
300 - Social sciences
1
303 - Social processes
1
500 - Natural sciences & mathematics
1
650 - Management & auxiliary services
1
670 - Manufacturing
1
745 - Decorative arts
1
808 - Rhetoric & collections of literature
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15
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O'Reilly
15
Author
Brito, Michael
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Callahan, Sean
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